Streaming Index

Explanation

A streaming index is a report, database, or ranking system that measures and compares streaming services across defined metrics. Several organizations publish regular streaming indexes: Nielsen's The Gauge (monthly US streaming share report showing Netflix, YouTube, Prime Video, Disney+ and others' share of total TV viewing time), Parrot Analytics' Demand Expressions (global content demand across platforms), JustWatch's Streaming Charts (daily trending content by country), and FlixPatrol's Platform Rankings (daily top-10 charts across 167 countries). Industry analysts Ampere Analysis and Digital TV Research publish subscription and revenue indexes. Streaming indexes are used by media executives, content buyers, and investors to understand competitive positioning. For viewers, streaming indexes like JustWatch's Trending and FlixPatrol's Top-10 surface what content is popular across services in any given country.